This practical half-day workshop equips PR practitioners with essential skills for leveraging generative AI in their daily work.

This comprehensive workshop combines in-person and virtual learning to equip PR professionals with practical AI implementation skills and also addresses ethical considerations and industry impact.

Join us on Thursday, 10 April at 3:30 to 5:00 pm in The Snug in Huckletree Dublin on Pearse Street, Dublin 2 for the Briefing Session on 'how to win' the PRII Communication Impact Award 2025.

Designed for communicators working in government departments; public agencies; or semi-state organisations the PRII Certificate in Strategic Public Sector Communications has a purposeful focus concentrating on the skills to create, develop and implement the organisation’s communications strategy and how to plan and execute effective PR campaigns to deliver on the organisations objectives.