Senior Account Manager (Consumer/Lifestyle PR)

THE HIVE Agency

Contract type
Fixed Contract
Closing date
21 Feb 2025 05:00 PM
Location
Remote & Office - Blackrock, Co. Dublin

CONSUMER / LIFESTYLE PR SENIOR ACCOUNT MANAGER

Maternity Cover (14 months)
About Us:

THE HIVE Agency is a well-established and well-respected strategic public relations agency. Launched in 2006, we are a trusted communications partners for pioneering global brands like Moët Hennessy, Peroni and Müller UK & Ireland, leading organisations including Tesco Ireland and Dublin Bus, and Ireland’s top creative events such as St Patrick’s Festival, and Culture Night.

About the Role:
  • The Senior PR Account Manager will be the day to day contact for a number of key accounts in a broad portfolio.
  • Hybrid working: Work from home and office based 1-2 days per week. Our office is in Blackrock, Co Dublin.
  • Reporting to the Managing Director.
Experience & Education:
  • Minimum 4 years PR experience
  • Must have experience in consumer / lifestyle PR
  • Relevant undergraduate/post-graduate qualification in Communications Studies/Public Relations or related course is beneficial, but not necessary
Main Responsibilities:
  • Strategic Advisor: Assisting with the creation of strategic holistic consumer / lifestyle PR plans, brainstorming creative ideas, managing client feedback and plan iterations and bringing each idea to life to hit campaign objectives. Campaigns to be informed by consumer and market research.
  • Media Relations: Providing strategic comms advice across traditional media relations to include pitching, photocalls, releases, interviews, features etc and integration with digital channels.
  • Influencer Marketing: Staying up to date with sector trends and insights, management of brand partnerships (contracts, briefing, delivery), gifting proposals, budget management etc
  • Event Management: Curating and managing guestlists, invites, tracking post-event coverage. Assisting with event elements including speeches, running order, experiential concepts, etc.
  • Social Media: Integration of social media into consumer/lifestyle campaigns
  • Project Management:
  1. Forecasting; time and budget management
  2. Delivering campaign elements on time and hitting KPIs.
  3. Report development and evaluation measurement
  4. Maintaining strong relationships with clients, responding in a timely manner, anticipating needs and managing expectations.
Skills & Abilities:
  • Excellent written and verbal communication skills
  • Demonstrable experience in multi-tasking and operating in a busy environment
  • Strong organisational, time and budget management skills
  • Strong team player with leadership ability and experience
  • Experience in leading strong, results-driven, media relations and social media campaigns
  • Creative thinker and problem solver

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